Building Momentum (has moved to BuildingMomentum.io)

NewTopDiscussion
We've moved! Visit BuildingMomentum.io to view the latest posts and subscribe.
Comment
Share
This week: Personal news, and top recent posts
Comment
Share
How to build customer empathy by understanding the process they follow to achieve job completion and success.
Comment
Share
This week: interrogating problems, ABC of comms, and adapting your process
Comment
Share
Introducing The Interview, a new regular feature on Building Momentum. First up: Jonathan Gandalf, CEO at The Juice.
Comment
Share
This week: value prop in 5 words, customer research, and PMM own the pitch
Comment
Share
Avoid bold claims your prospects don't believe, and instead use statistics that matter.
Comment
Share
This week: diagnosing positioning problems, GTM motions of 30+ B2B SaaS, and the wrong insights. 
Comment
Share
How to understand your customer's contexts and what drives them, and use that insight in marketing and sales.
Comment
Share
This week: Sales versus marketing, strategy in action, and the hottest role in tech
Comment
Share
Don't fall down the slippery slope of careless positioning.  Start measuring your confidence to avoid death by a thousand cuts.
Comment
Share
This week: talk to your customers + others in the market, ask why - and a new framework for customer discovery?
Comment
Share
© 2022 James Doman-Pipe
Privacy ∙ Terms ∙ Collection notice
Publish on Substack Get the app
Substack is the home for great writing